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Wednesday, 29 October 2008 |
By Roberto Garabell
1. Title Tag:
Type your targeted keyword phrase in ANY search engine and notice how 9 of the top 10 sites have that targeted phrase somewhere in their title tag.
*Learn from your competitors and remember keyword density and prominence.
2. Heading Tag Structure
H1, H2, H3, H4 and no more. Remember H1 is what the whole page is about and the other 'sub' H's are explaining each section under that heading. A good way to look at this is to look at it in a standard outline format.
A. = H1
--- a. = H2
------ i. H3
--- b. = H2
------ i. H4
------ ii. H3 & H4
--- c. = H2
------ i. =H3
--------- 1. H4
3. META Description
The META description is there to describe the page. So describe the page. Remember your page is about your targeted keywords. Make sure those keywords are scattered throughout the description of each page. Also, sometimes the search engines will display your description under your listings on |
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Last Updated ( Wednesday, 29 October 2008 )
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